AAA Reveals New Distracted Driving Campaign
The American Automobile Association (AAA) created a new campaigned to raise awareness about distracted driving. The campaign, titled “Don’t drive intoxicated, don’t drive “intexticated,” shows a side-by-side picture of a driver holding an alcoholic beverage and holding a cell phone. The text reads “You don’t do that. So why do this?”
The Consequences of Distracted Driving
Texting, checking an email, even making a phone call while driving can have irreversible consequences. As we stated in a recent blog post, distracted driving kills nearly 3,000 people each year in the U.S. As Ingram mentioned, this startling number is likely much higher as many crashes caused by distracted driving are not identified as distracted driving crashes.
Distracted Driving Accidents Likely Much Higher than What is Reported
This lack of reporting is due to several factors, including that it is difficult to prove a driver was on his or her phone due to limited access to phone records. Also, not all accident reports include a distracted driving section.
Therefore, the number of distracted driving crashes, injuries and deaths are likely much higher than what is reported.
What Can You Do to Help Save Lives?
It all comes down to our actions and setting a good example for friends and family members. When you are driving, make sure to keep your eyes on the road and stay alert. Throughout the day, you likely are connected, checking social media, answering calls, etc. But people forget driving is a serious task that requires your full attention. Keep your phone out of your way, and avoid other distractions such as adjusting music controls and talking to passengers to keep you focused on the road.
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